PLF Lahore 2024

Murad Ali Mohmand

Murad Ali Mohmand

Mr. Murad Ali Mohmand, the Managing Director of the National Book Foundation under Pakistan’s Ministry of Federal Education and Professional Training. With an impressive 24-year career, Mr. Mohmand holds master’s degrees in Political Science, International Relations, History, and Business Administration. Recently recognized with the Best Academia Award in Sindh, he brings a wealth of experience and dedication to his current role.

Previously, Mr. Mohmand served as the Project Director for Sports in the Khyber Pakhtunkhwa Government, where he oversaw the development of various recreational facilities—a contribution highly commended by provincial authorities. Today, he tirelessly promotes a culture of reading and book appreciation across Pakistan, establishing himself as a driving force behind numerous book fairs nationwide. Notably, he organized an impressive 346 book fairs last year alone, setting a remarkable standard for literary engagement.

For Further Information, Please Contact

Waqas Hameed Bajwa
 Deputy Director Communication and Partnerships
Punjab | North | ICT
Tel: 0518748441
waqas@itacec.org | info@itacec.org

Sehrish Farooq, Project Coordinator
Sindh | Balochistan | KPK
Pakistan Learning Festival Secretariat
404, 4th Floor, Ibrahim Trade Centre,
Shahrah-e-Faisal, Karachi
Mob: (92) (336) 2413806

Pakistan Learning Festival is a social movement founded by the renowned educator-thought leader and activist, Baela Raza Jamil CEO of Idara-e-Taleem-o-Aagahi (ITA) and co-founded by the internationally and nationally awarded Ameena Saiyid, who headed a multinational corporation and pioneered ‘literature festivals’ in Pakistan; she is the Founder Director of the Adab Festival Pakistan. CLF’s growth is attributed to its open collaboration with numerous private, public, civil society organizations, foundations and development partners. CLF is the first national level largest learning festival with an outreach across Pakistan; it is ITA’s well known flagship program.

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